Photo: Eva Bronzini / Pexels
United States · Founded 1996
Founded in 1996 by world-renowned makeup artist Laura Mercier, the brand pioneered the 'Flawless Face' philosophy. Rejecting the heavy, cakey makeup trends of the time, Laura Mercier introduced products designed to enhance natural beauty and create a smooth, invisible finish. From the award-winning Translucent Loose Setting Powder to the revolutionary Tinted Moisturizer, the brand combines French aesthetics with professional artistry. Today, Laura Mercier remains a staple in professional kits and everyday routines, offering intuitive, high-performance makeup and skincare that empowers individuals to embrace their unique features.
Best For
- Achieving a natural, no-makeup makeup look
- Long-lasting makeup setting
- Mature skin
- Professional makeup artists and beginners alike
Popular Laura Mercier Products
Frequently Asked Questions
How do I use the Laura Mercier Translucent Loose Setting Powder? +
Saturate a velour puff with powder, fold the puff in half and rub the sides together to evenly distribute the product. Then, press and roll the puff onto your skin to lock in your makeup for all-day wear.
Which Laura Mercier primer is best for dry skin? +
The Pure Canvas Primer Hydrating is ideal for dry skin. It is formulated with olive extract and marine hydra botanicals to lock in moisture and create a smooth canvas for makeup application.
Does the Laura Mercier Tinted Moisturizer provide full coverage? +
No, the Tinted Moisturizer is designed to provide sheer to light coverage for a natural, skin-like finish. If you need more coverage in specific areas, it pairs beautifully with the Flawless Fusion Ultra-Longwear Concealer.
Are Laura Mercier products cruelty-free? +
Laura Mercier is not considered a fully cruelty-free brand, as their products are sold in regions where animal testing is required by law.
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