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United States · Founded 1991
Founded in 1991 by professional makeup artist Bobbi Brown, the brand revolutionized the beauty industry with a simple philosophy: women want to look and feel like themselves, only prettier and more confident. Starting with a debut collection of 10 natural-looking lipsticks at Bergdorf Goodman, Bobbi Brown Cosmetics quickly became a global powerhouse. Today, the brand is celebrated for its skin-first approach to makeup, offering universally flattering shades, undertone-correct foundations, and hybrid skincare formulas that enhance natural beauty rather than masking it.
Best For
- Achieving a natural, 'no-makeup' makeup look
- Finding the perfect undertone foundation match
- Mature skin needing hydrating, non-creasing formulas
- Effortless, on-the-go beauty routines
Popular Bobbi Brown Products
Frequently Asked Questions
Is Bobbi Brown makeup good for mature skin? +
Yes, Bobbi Brown is highly recommended for mature skin. Their skin-first approach focuses on deep hydration, particularly with products like the Vitamin Enriched Face Base and moisture-rich concealers that smooth texture and won't settle into fine lines.
Are Bobbi Brown products cruelty-free? +
Bobbi Brown does not test on animals, except where required by law. The brand is continuously working alongside regulatory bodies toward eliminating animal testing globally.
How do I find my Bobbi Brown foundation shade? +
Bobbi Brown foundations are uniquely formulated with skin-true undertones. You can find your perfect match by determining if your skin has warm (yellow/olive), cool (pink/red), or neutral undertones, and selecting the corresponding shade intensity.











