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United States · Founded 1999
Founded in Los Angeles in 1999 by Toni Ko, NYX Professional Makeup was created to bridge the gap between expensive professional brands and everyday drugstore cosmetics. Named after the Greek goddess of the night, NYX quickly became a staple for makeup artists and beauty enthusiasts alike due to its rich pigments, high-performance formulas, and unwavering commitment to cruelty-free standards. Today, it remains a global leader in accessible, pro-grade color cosmetics, empowering creators of all skill levels to express themselves with bold, trend-setting products.
Best For
- Makeup beginners and professionals
- Budget-conscious beauty lovers
- Cruelty-free shoppers
- Trend-driven makeup artistry
Popular NYX Professional Makeup Products
Frequently Asked Questions
Is NYX Professional Makeup cruelty-free? +
Yes, NYX Professional Makeup is certified and acknowledged by PETA as a cruelty-free brand. They do not test their products or ingredients on animals.
Are NYX cosmetics vegan? +
While NYX is 100% cruelty-free, not all of their products are vegan. However, they offer a massive and clearly labeled vegan-friendly selection, including fan-favorites like the Epic Ink Liner and Bare With Me Concealer Serum.
What is the best NYX setting spray for oily skin? +
The NYX Matte Finish Setting Spray is highly recommended for oily skin. It controls shine, absorbs excess oil, and extends makeup wear for up to 16 hours without feeling heavy.
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