Wella

Wella Koleston Deluxe Ammonia-Free Hair Dye 7/1 Ash Blonde

$21.95 USD
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  • 30-day returns on unused items
  • Authentic brands from official distributors
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Details

Wella Koleston Deluxe delivers permanent ash blonde color with up to 100% gray coverage in an ammonia-free formula.

  • Shade: 7/1 Ash Blonde
  • Permanent hair color, complete at-home kit
  • Ammonia-free formula
  • Cool ash undertone for brass-free results
  • Includes post-color conditioner

Who it's for: Anyone wanting a cool, brass-free medium blonde at home, including those covering gray and seeking a gentler, ammonia-free option.

Key benefits

  • Achieve cool, brass-free ash blonde tones
  • Cover gray hair with up to 100% coverage
  • Enjoy a more comfortable at-home coloring experience
  • Leave hair feeling soft with included conditioner
How to use
Mix the colorant and developer in the application bottle as directed in the enclosed instructions. Apply evenly to dry, unwashed hair from roots to ends, leave on for the recommended development time, then rinse until water runs clear and apply the included post-color conditioner.
Ingredients
Full ingredient list is printed on the packaging. The cool ash undertone is designed to help neutralize unwanted brassy or warm tones.

Our Policies

Unused items in their original packaging can be returned within 30 days of delivery.

US orders over $75 ship free; below that, shipping is $9.99. Other countries see the rate at checkout. If customs charges you on delivery, send us the receipt and we refund it.

Read the full policy

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