{"product_id":"alterego-italy-chromego-anti-orange-shampoo-950-ml","title":"Alterego Italy Chromego Anti-Orange Shampoo 950 ml","description":"\u003cp\u003eThis professional-grade formula gently washes away impurities while depositing blue pigments to counteract unwanted warm, brassy, and copper tones, leaving your hair looking cool, vibrant, and refreshed.\u003c\/p\u003e\u003cp\u003eFormulated to support color longevity, it helps maintain the clarity of your professional color between salon visits. It is ideal for anyone looking to preserve a cool-toned finish on darker bases without stripping essential moisture.\u003c\/p\u003e\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eBlue Pigments - help neutralize unwanted orange and copper tones in dark blonde and light brown hair\u003c\/li\u003e\n\u003cli\u003eConditioning Agents - help keep hair feeling soft and manageable during cleansing\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003col\u003e\n\u003cli\u003eApply to wet hair and gently massage into a lather.\u003c\/li\u003e\n\u003cli\u003eLeave on for 1 to 5 minutes depending on the level of neutralization desired.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and repeat if necessary.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cul\u003e\n\u003cli\u003eNeutralizes unwanted orange and copper brassiness\u003c\/li\u003e\n\u003cli\u003eFormulated specifically for dark blonde and light brown hair\u003c\/li\u003e\n\u003cli\u003eGenerous 950 ml bottle ideal for regular maintenance\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Alterego Italy","offers":[{"title":"Default Title","offer_id":51498974118121,"sku":"shp267_sac_851a15_8008277328638_260709","price":58.38,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0645\/3225\/0857\/files\/F7cii69Hh2E8PN2EuHwTyGzp5yOPtEIPI7UrrfOB.jpg?v=1783579026","url":"https:\/\/beautycarebag.com\/products\/alterego-italy-chromego-anti-orange-shampoo-950-ml","provider":"Beauty Care Bag","version":"1.0","type":"link"}